eDynamic’s Interactive Marketing Practice for Retail address mission-critical areas such as:

• Interactive Strategy (Research, Market Trends Mapping, Gap Analysis, Competitive Benchmarking, Marketing Consulting, CRM)
• Online Customer Acquisition Services
• Online Customer Engagement
• Portal development (eCommerce / B2C Intranets / Learning & Training Centers)
• Web Content Management

We provide eCommerce consultation to our Retail customers in matters related to customer acquisition & retention from online sources. In addition, we offer:

The 4 things your online prospects would love to find on your website

• Provide wide selection and choice in merchandise with depth of product information & best prices with high level of interactivity & total avoidance of stock outs
• Easy to use and secure payment card options
• Provide online product comparison options & tools
• The best offers, packages, discounts, promotions communicated to them at the right time to help them in online shopping

• Search Engine, Social Media, email, affiliate, promotional, display marketing
• User experience driven, interactive functionality
• Lead Generation and Management
• Campaign Management Systems with Strategic Analysis
• Social Media, on demand content, Blogs, RSS, Podcasts
• Web based applications, user interfaces & multimedia/animation tools for product/price benchmarking, promotions, sales enablement

eDynamic provides comprehensive online acquisition services to help companies acquire more customers, increase profitability and maximize return on their marketing investments. Our approach includes lead generation, media services and search engine marketing.

Millions of US households shopping online - Are you there & giving them what they want?

More than 60 million households in the US are shopping online & driving more than $125 billion in offline sales, they are searching the Web like never before making their shopping decisions. Retailers today are charged with not just acquiring this customer mass online but also retaining them for their business. The game is all about those who get to the best prospects first, communicate their value proposition, services/products & messages effectively & then deploy best-of-breed web user experience & customer service to engage & retain them.