Legal

The Legal industry is changing - More choices and a weaker economy have created buyers’ market. Clients’ buying behavior is changing. Law firms cannot take their clients for granted. The buyers’ market has created competition like never before.

Law firms have been slow to adopt emerging digital client engagement capabilities—web, email, online communities, social and mobile—to maintain relevant, meaningful dialog with prospects and existing clients.

With a variety of digital marketing technology platforms and applications available today, law firms have the opportunity to transform themselves into modern marketing leaders. eDynamic’s unique blend of strategy, experience and technology makes us an ideal partner for law firms looking to build stronger relationships, grow their business, and attract top quality legal talent and staff.

eDynamic has worked with several Amlaw 100 law firms worldwide, helping them transform their digital marketing platforms into engagement and acquisition drivers. Today’s marketing platforms, combined with a cutting edge digital strategy, can help law firms differentiate themselves in the crowded legal space, and improve acquisition, retention, and satisfaction rates with relevant, personalized digital communication.

Digital Marketing Framework (DMF) for Digital Marketing Strategy in Law Firms to Create a Roadmap of Recommendations:

eDynamic’s Services for the Legal Industry:

Digital Strategy Transformation: We’ll initiate feasibility studies, business cases, roadmaps and more, to ensure your strategy is based on a solid foundation with measurable results, and tied directly to your corporate objectives.

User Experience: Drive acquisition, sales, customer satisfaction and loyalty with world-class design expertise and cutting-edge technology. We’ll help ensure that each of your customer’s online experience is easy and engaging.

Content Management: No sector deals with more content than the legal space, and keeping it organized and up to date should be a top priority. Our web and enterprise content management expertise can help put you in complete control of all your data.

CRM and Marketing Automation: Our robust customer relationship management solutions can help you simplify your marketing, sales, reporting and collaboration efforts, and our automation tools can help you streamline your processes and increase efficiency.

Lead Generation: Our demand generation capabilities extend beyond Marketing Automation platforms to CRM, agency services, data cleansing and content management. Our capabilities center around empowering the marketer during the entire customer lifecycle, from acquisition to engagement.

Communities and Social: It’s the perfect time to get into the social game. Today’s platforms enable firms to create deeper relationships with people across the globe, and eDynamic can help you develop, implement and manage your social strategy efficiently.

eDynamic offers: