Business development in law firms is evolving. While business development through relationship marketing will continue to be very important in driving new business, digital marketing can play a key role in the sales process.
It has become important for law firms to use the digital medium to help communicate value and guide clients through the decision making process. Law firms need to adopt digital marketing to drive opportunities, engage with prospects, nurture them and enable partners and attorneys to close business.
In this webinar, Rahul Khosla, Partner at edynamic has outlined the key steps in developing a successful digital marketing roadmap that will help you acquire and engage clients.