Websites are a crucial component of the acquisition strategy for consulting firms. Websites need to drive client engagement and be a critical part of a demand generation strategy of consulting firms.
In recent years, the sheer number of marketing channels and options have overwhelmed marketing professionals in consulting firms. The perfect mélange of tools, technologies, process, and a website experience that will provide a way to truly engage clients in a meaningful manner remains a pressing issue for consulting firms.
In this webcast, Rahul Khosla, Partner at edynamic talks about best practices for consulting firm websites that engage clients.