In this quickly growing industry, using the latest and most advanced digital marketing initiatives will help insurance companies improve engagement with, and enablement of channels. Recently, a LIMRA report indicated that 86% of channel producers would book more business with a carrier if their website was more useful.
Enabling the agents, bank partners or other channels with digital capabilities that produce, has a significant impact to the bottom line of insurance companies.
Partners have high expectations from insurance companies and quite often, websites and portals are the most common form of interaction. The experience partners have with a carrier’s portal or website can influence their relationship with the carrier.
In this webinar, Rahul Khosla, Partner at edynamic, has outlined the best practices for distribution portals and how you can improve engagement with your distribution partners.